Built for marketing managers

30 ChatGPT Marketing Prompts

Organized by the actual workflows a marketing manager runs every week: content, SEO, email, social, competitor research, and customer insights. Copy any prompt and use it as-is.

Most "ChatGPT prompts for marketing" lists are generic one-liners that could apply to any job. These aren't. Every prompt below is written around a real marketing-manager task, whether that's drafting a blog outline under deadline, tightening a subject line before send, or building a battlecard before a competitor comes up in a sales call, with the role, task, and output format spelled out so the first response back is actually usable, not a starting point you still have to rewrite.

1

Find your task

Jump to the category that matches what you're working on right now: content, SEO, email, social, competitor research, or customer insights.

2

Copy and fill in the brackets

Each prompt has one or two bracketed placeholders. Swap in your product, audience, or pasted data before sending it.

3

Paste into ChatGPT

Or run it through the prompt generator first if you want AI to fill in the specifics for you.

Content & Blog Drafting

Outline, tighten, repurpose, and headline-test blog content.

Act as a content strategist for a B2B SaaS company. Draft a 1,200-word blog post outline on [topic] targeting [ICP/persona]. Include an SEO-friendly H1, 5-6 H2 subheadings, a suggested meta description under 155 characters, and 3 internal linking opportunities to related product pages.

Act as an editor. Take this rough blog draft and tighten it for a busy B2B reader: cut filler, shorten sentences over 25 words, convert at least 3 paragraphs into scannable bullet points, and flag any claim that needs a source. [paste draft]

Act as a content repurposing specialist. Take this blog post and turn it into: a 5-tweet thread, a 150-word LinkedIn post, and a 3-slide carousel outline, each adapted to that platform's tone, not just shortened.

Act as a headline strategist. Give me 10 headline variations for a blog post about [topic], covering these angles: curiosity, specific number/data point, contrarian take, and direct benefit. Rank your top 3 and explain why.

Act as a case study writer. Using these rough notes about a customer's results [paste notes], draft a case study following this structure: challenge, solution, implementation, quantified results, customer quote placeholder. Keep it under 600 words.

SEO & Keyword Research

Keyword gaps, meta fixes, and internal linking structure.

Act as an SEO strategist. For the topic [topic], list 15 related keyword variations grouped by search intent (informational, commercial, transactional). For each group, suggest one content format that best matches that intent.

Act as a technical SEO auditor. Given this list of page titles and meta descriptions [paste list], flag any that are too long, too short, missing the target keyword, or duplicated across pages. Suggest a fixed version for each flagged one.

Act as an SEO content gap analyst. Our competitors are [competitor list] and we sell [product]. Suggest 10 blog topics we're likely missing that they'd realistically be ranking for, based on common industry search patterns.

Act as an internal linking strategist. Given this list of blog post titles [paste list], suggest a logical internal linking structure: which posts should link to which, and with what anchor text, to build topical authority around [core topic].

Rewrite this meta description to be under 155 characters, include the keyword '[keyword]' naturally, and end with a reason to click rather than a generic description: [paste current meta description].

Email Marketing

Nurture sequences, subject lines, win-backs, and product updates.

Act as an email marketer for a B2B SaaS product. Write a 4-email nurture sequence for a lead who downloaded [lead magnet]. Each email under 150 words, one clear CTA per email, and a subject line under 50 characters for each.

Act as a subject-line specialist. Give me 8 subject line variations for an email announcing [announcement], split into 4 styles: curiosity, direct benefit, urgency (without being spammy), and personalization-style. Flag which 2 you'd A/B test first and why.

Act as a re-engagement email writer. Draft a 'win-back' email for subscribers who haven't opened an email in 90 days. Acknowledge the gap directly, offer one clear value reason to stay, and include a one-click 'still interested' CTA plus an easy unsubscribe.

Act as a customer marketing writer. Draft a product-update email for existing customers about [feature/update]. Lead with the benefit to them specifically (not the feature list), keep it under 120 words, and include one line addressing 'why now.'

Review this email draft for a B2B audience and flag: any line that's more about us than the reader, any CTA that's unclear, and any sentence over 20 words. Suggest specific rewrites. [paste email draft]

Social Media & Campaign Planning

Content calendars, campaign briefs, LinkedIn posts, and ad copy.

Act as a social media strategist for a B2B brand. Build a 2-week content calendar for LinkedIn promoting [campaign/launch]. For each post: a one-line hook, the format (text, carousel, video idea), and the specific CTA.

Act as a campaign planner. We're launching [product/feature] in [timeframe]. Draft a campaign brief covering: target audience, core message, 3 supporting proof points, primary channel, and 3 KPIs to track success. Keep it to one page.

Act as a LinkedIn ghostwriter for a B2B founder/exec. Turn these rough notes into a LinkedIn post [paste notes]: strong opening line, short paragraphs, one clear takeaway, no corporate jargon, under 200 words.

Act as a paid social copywriter. Write 5 ad variations for [product/offer] targeting [audience], each under 90 characters primary text, testing a different angle: pain point, social proof, urgency, curiosity, and direct offer.

Act as a post-campaign analyst. Given these results [paste metrics], write a 3-paragraph summary for leadership: what worked, what underperformed and a likely reason why, and one specific recommendation for the next campaign.

Competitor & Market Research

Positioning, battlecards, and content-gap analysis vs. rivals.

Act as a competitive intelligence analyst. Based on what's publicly known about [competitor], summarize their likely positioning, target audience, and pricing strategy in 3 short paragraphs, and flag one gap in their approach we could exploit.

Act as a positioning strategist. We compete with [competitor list] in the [category] space. Draft a positioning statement for our product that's differentiated, following this format: For [target customer] who [need], [product] is a [category] that [key benefit], unlike [main competitor] we [differentiator].

Act as a market researcher. Summarize the top 5 trends currently shaping the [industry] space based on what's publicly discussed, and for each trend, note one implication for our marketing messaging.

Act as a competitive content auditor. Given this list of a competitor's recent blog post titles [paste list], infer their current content strategy and target keywords, and suggest 3 content angles they haven't covered that we could own.

Act as a battlecard writer. Create a one-page sales battlecard for competing against [competitor]: their likely strengths, their likely weaknesses, and 3 talking points our sales team can use when a prospect brings them up.

Customer Insights & Surveys

Survey design, churn interviews, feedback themes, and personas.

Act as a customer research specialist. Draft a 6-question customer satisfaction survey for [product/service], mixing rating-scale and open-ended questions, designed to take under 3 minutes to complete.

Act as a UX researcher. Write 8 interview questions to understand why customers churned from [product], structured to avoid leading questions and to surface the real underlying reason, not just the stated one.

Act as a customer insights analyst. Given this raw customer feedback [paste feedback/reviews], group it into 3-5 themes, note the approximate frequency of each, and suggest one action item per theme.

Act as a persona researcher. Based on these customer interview notes [paste notes], draft a one-page customer persona: goals, frustrations, what triggers them to look for a solution like ours, and one direct quote that captures their mindset.

Act as an NPS analyst. Given these NPS scores and comments [paste data], summarize the top 3 reasons promoters give and the top 3 reasons detractors give, and suggest one message change based on each side.

Getting more from these

How to get answers you can ship, not answers you have to rewrite

ChatGPT's default answer to a marketing question reads like it was written for someone else's company, because as far as it knows it was. It has no idea who your audience is, what you sell, or what you've already tried. That's the difference between an answer that sounds fine and one you'd actually put in front of your team. Every prompt above starts with "Act as..." and asks for your specifics for exactly that reason.

The prompts here give you that structure, but they still leave the specifics (your product, your audience, your data) for you to fill in. If you want AI to do that step too, paste any of these into the ChatGPT Prompt Generator along with your specific context, and it'll return a fully detailed version with your role, audience, and format requirements built in.

Most of these were built with a B2B SaaS marketing manager's week in mind: the person juggling a content calendar, a handful of active campaigns, and a running list of competitor and customer research that never quite gets finished. That's a deliberate choice, not a limitation: a prompt written for "marketing" in general tends to produce output too generic to use, while one written for a specific role and a specific kind of company produces something you can actually ship with minor edits. If your context is different, the placeholders are exactly where you adjust for it.

You'll also get more out of these by chaining them instead of running each in isolation. A competitor-research prompt's output makes the positioning-statement prompt sharper. A customer-insights theme summary gives the email or content prompts something real to write toward instead of a guess. Treat this less like a list of one-off requests and more like a small toolkit. Pull the piece you need, feed its output into the next prompt, and the whole chain compounds.

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